Thursday, December 9, 2010

Cold Calls

I receive about 3-4 cold calls a day from various IT Service firms trying to sell me everything from hardware and software to ways to make my testing more efficient.

Thanks but no thanks.  You may have the best product in the world but if you need to resort to cold calling in this day and age then you have no clue how to sell into IT and likely don't have the right product in the first place.

Please read up on this new thing they call social media.  Its a great way to get introduced to someone you think might be a sale someday.

Cold calling is for dinosaurs and we all know they aren't around anymore.

-KB